Strategic Shift for WTA
For decades, WTA’s primary mission has been to provide safe, reliable, friendly, and efficient service. We do this extremely well, and we take tremendous pride in it. This will continue to be the foundation of everything we do. Meanwhile, current conditions require a shift in the way we define our value to the community.
Supporting Documents
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2023 Strategic Shift in Value Proposition Talking PointsPDF (283.65 KB)
Learn more about how WTA is adapting to current conditions.
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Preliminary Needs Assessment for Transit Supportive Development at Lynden StationPDF (290.55 KB)
The purpose of our needs assessment is to determine the community benefits of Transit Supportive Development at Lynden Station, as well as TSD’s potential to increase ridership, by improving the convenience of public transportation.
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Recent Cascadia Daily News Article: With fewer riders, WTA seeks new direction
Whatcom County’s transit agency is starting to think outside the bus.
In an effort to remain relevant after more than a decade of declining ridership, Whatcom Transportation Authority may expand its scope to address some of the county’s biggest problems.
The aim is twofold: to benefit the community while adding riders.
Bellingham Station Expansion
Our vision for Bellingham Station is to provide a safe, reliable, and efficient transit hub that supports multimodal transportation. The station will be complemented by robust community and mixed-use spaces that energize and strengthen local businesses, residents, and visitors. The Bellingham Station and surrounding area will help shape the character of downtown and connect people to opportunities and each other by providing a community destination that supports a diverse, vibrant, and friendly neighborhood.